Q4 2020 Performance of Virtual Pet Apps in Australia

As the year 2020 came to a close, the virtual pet category witnessed varied performances across the top applications in Australia. Drawing on data from Sensor Tower, the following is an overview of the trends observed in downloads and user engagement for the top five virtual pet apps during the fourth quarter of 2020.

My Talking Tom Friends by Outfit7 Limited showed a steady increase in revenue from $240K USD in the third week of December to $297K USD in the last week of the year. Downloads peaked at 8.2K in the final week, while weekly active users rose to 104K, indicating a strong finish to the year.

My Talking Tom 2, also from Outfit7 Limited, experienced a revenue jump to $1.02M USD in the third week of December, followed by a slight dip to $705K USD. Downloads saw a significant spike in the third week of December with 6.5K, while active users fluctuated, ending the quarter at 178K.

TutoTOONS's new entry, Kpopsies - My Unicorn Band, had a notable revenue week with $44K USD mid-December before settling at $21K USD. The app's downloads and active users showed an upward trend in the early weeks, with downloads stabilizing around 3K and active users at 9.3K by year-end.

My Talking Angela saw its highest revenue at $1.47M USD in the third week of December, but ended the quarter with $478K USD. Downloads surged to 5.2K in the third week of December, and active users reached 25K in the same period.

Lastly, My Talking Tom had its revenue peak to $905K USD in the third week of December and concluded with $357K USD. The app's downloads hit 4.9K, while weekly active users grew to 40K by the end of December.

For a more detailed analysis and additional insights, readers are encouraged to visit Sensor Tower. The data presented offers a glimpse into the ebb and flow of the virtual pet category, reflecting the continued interest and engagement of Australian users with these charming digital companions.